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Do a SWOT Analysis

by Mark Cockerell

I just graduated from college with a degree in business management, but I took several marketing classes while in school. One of the main things I had to do in my marketing classes was to do a SWOT Analysis.

A SWOT analysis is when a company identifies its strengths, weaknesses, opportunities, and threats. We should all do the same thing from time to time when it comes to dating.

Take a look at some of your Strengths. What are the things that you are good at when it comes to dating? What have you mastered? Take note of the things you're good at and your strong points. It is important to identify these and use them to your advantage.

Next, look at your Weaknesses and areas that you need to improve on. Is it a lack of self-confidence, or a fear or rejection? Could it be a lack of motivation or something that is holding you back from your full potential? Once you identify them, find out ways to make some needed improvements. Also, find ways to focus more on your strengths than your weaknesses.

Then look at your Opportunities. What places have you not been going to meet new women? Are you missing out on some potential opportunities? Recognize women and places that you haven't been capitalizing on and give it a shot.

Finally, look at your Threats. What is a potential harm for you? What acts as a roadblock to your success?

So by giving yourself a SWOT Analysis, you will be able to identify and utilize your strengths, notice and improve on your weaknesses, recognize and explore some potential opportunities, and see what threats stand in your way and hinder you from complete success in dating.

Mark Cockerell
poncho382@yahoo.com

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